Superforecasting: The Art and Science of Prediction | Philip E. Tetlock - Dan Gardner
Philip E. Tetlock Dan Gardner Business Planning & Forecasting Medical Cognitive Psychology Cognitive Psychology Future Studies Management & Leadership Business & Money Longlisted for the Financial Times and McKinsey Business Book of the Year Award Washington Post Bestseller One Of The Best Books Of The Year By The Economist New York Times Bestseller
- درباره کتاب
- مطالعه راحت
- بخشی از کتاب
NEW YORK TIMES BESTSELLER • NAMED ONE OF THE BEST BOOKS OF THE YEAR BY THE ECONOMIST
“The most important book on decision making since Daniel Kahneman's Thinking, Fast and Slow.”—Jason Zweig, The Wall Street Journal
Everyone would benefit from seeing further into the future, whether buying stocks, crafting policy, launching a new product, or simply planning the week’s meals. Unfortunately, people tend to be terrible forecasters. As Wharton professor Philip Tetlock showed in a landmark 2005 study, even experts’ predictions are only slightly better than chance. However, an important and underreported conclusion of that study was that some experts do have real foresight, and Tetlock has spent the past decade trying to figure out why. What makes some people so good? And can this talent be taught?
In Superforecasting, Tetlock and coauthor Dan Gardner offer a masterwork on prediction, drawing on decades of research and the results of a massive, government-funded forecasting tournament. The Good Judgment Project involves tens of thousands of ordinary people—including a Brooklyn filmmaker, a retired pipe installer, and a former ballroom dancer—who set out to forecast global events. Some of the volunteers have turned out to be astonishingly good. They’ve beaten other benchmarks, competitors, and prediction markets. They’ve even beaten the collective judgment of intelligence analysts with access to classified information. They are "superforecasters."
In this groundbreaking and accessible book, Tetlock and Gardner show us how we can learn from this elite group. Weaving together stories of forecasting successes (the raid on Osama bin Laden’s compound) and failures (the Bay of Pigs) and interviews with a range of high-level decision makers, from David Petraeus to Robert Rubin, they show that good forecasting doesn’t require powerful computers or arcane methods. It involves gathering evidence from a variety of sources, thinking probabilistically, working in teams, keeping score, and being willing to admit error and change course.
Superforecasting offers the first demonstrably effective way to improve our ability to predict the future—whether in business, finance, politics, international affairs, or daily life—and is destined to become a modern classic.
A New York Times Editors' Choice
A Washington Post Bestseller
A Hudson Booksellers Best Business Interest Book of 2015
Longlisted for the Financial Times and McKinsey Business Book of the Year Award
Winner of the Axiom Business Book Award in Business Theory (Gold Medal)
“A top choice [for best book of 2015] among the world’s biggest names in finance and economics... Eurasia Group founder Ian Bremmer, Deutsche Bank Chief U.S. Economist Joe LaVorgna, and Citigroup Vice Chairman Peter Orszag were among those giving it a thumbs-up.”
“The material in Superforecasting is new, and includes a compendium of best practices for prediction… The accuracy that ordinary people regularly attained through their meticulous application did amaze me… [It offers] us all an opportunity to understand and react more intelligently to the confusing world around us.”
—New York Times Book Review
"Tetlock's thesis is that politics and human affairs are not inscrutable mysteries. Instead, they are a bit like weather forecasting, where short-term predictions are possible and reasonably accurate... The techniques and habits of mind set out in this book are a gift to anyone who has to think about what the future might bring. In other words, to everyone."
"Tetlock’s work is fascinating and important, and he and Gardner have written it up here with verve."
—The Financial Times
“Superforecasting is the most important scientific study I’ve ever read on prediction.”
—Cass R. Sunstein, The Bloomberg View
"Just as modern medicine began when a farsighted few began to collect data and keep track of outcomes, to trust objective 'scoring' over their own intuitions, it's time now for similar demands to be made of the experts who lead public opinion. It's time for evidence-based forecasting."
—The Washington Post
"Superforecasting, by Philip Tetlock and Dan Gardner, is one of the most interesting business and finance books published in 2015.”
—John Kay, The Financial Times
"One of Tetlock's key points is that these aren't innate skills: they can be both taught and learned... Tetlock's 'Ten Commandments For Aspiring Superforecasters' should probably have a place of honor in most business meeting rooms."
"The key to becoming a better forecaster, if not a super one, according to Tetlock is the same as any other endeavor: practice, practice, practice."
"In this captivating book, Tetlock argues that success is all about the approach: foresight is not a gift but rather a product of a particular way of thinking... In each chapter, the author augments his research with compelling interviews, anecdotes, and historical context, using accessible real-world examples to frame what could otherwise be dense subject matter. His writing is so engaging and his argument so tantalizing, readers will quickly be drawn into the challenge - in the appendix, the author provides a concise training manual to do just that. A must-read field guide for the intellectually curious."
—Kirkus Reviews, starred
"Tetlock and Gardner believe anyone can improve their forecasting ability by learning from the way they work. If that's true, people in business and finance who make an effort to do so have a lot to gain — and those who don't, much to lose."
—The Financial Post
"Superforecasting is a very good book. In fact it is essential reading — which I have never said in any of my previous MT reviews... It should be on every manager's and investor's reading list around the topics du jour of decision-making, prediction and behavioural economics."
"I've been hard on social science, even suggesting that 'social science' is an oxymoron. I noted, however, that social science has enormous potential, especially when it combines 'rigorous empiricism with a resistance to absolute answers.' The work of Philip Tetlock possesses these qualities."
"One of the best books I've read this year... Superforecasting is a must read book."
"Keen to show that not all forecasting is a flop, Tetlock has conducted a new experiment that shows how you can make good forecasts, ones that routinely improve on predictions made by even the most well-informed expert. The book is full of excellent advice — it is the best thing I have read on predictions, which is a subject I am keen on... Gardner has turned the research into readable examples and a flowing text, without losing rigour... This book shows that you can be better at forecasting."
—The Times of London
"We now expect every medicine to be tested before it is used. We ought to expect that everybody who aspires to high office is trained to understand why they are so likely to make mistakes forecasting complex events... Politics is harder than physics but Tetlock has shown that it doesn't have to be like astrology."
“Philip Tetlock is the world expert on a vital subject. Superforecasting is the wonderful story of how he and his research team got ordinary people to beat experts in a very serious game. It is also a manual for thinking clearly in an uncertain world. Read it.”
—Daniel Kahneman, winner of the Nobel Prize and author of Thinking, Fast and Slow
“Superforecasting is a rare book that will make you smarter and wiser. One of the giants of behavioral science reveals how to improve at predicting the future.”
—Adam Grant, New York Times bestselling author of Originals
“The best way to know if an idea is right is to see if it predicts the future. But which ideas, which methods, which people have a track record of non-obvious predictions vindicated by the course of events? The answers will surprise you, and they have radical implications for politics, policy, journalism, education, and even epistemology—how we can best gain knowledge about the world. The casual style of Superforecasting belies the profundity of its message.”
—Steven Pinker, Johnstone Professor of Psychology, Harvard University, and author of The Better Angels of Our Nature
“Philip Tetlock’s Superforecasting is a common-sense guide to thinking about decision-making and the future by a man who knows this terrain like no one else.”
—Ian Bremmer, Bloomberg Business’ Best Books of 2015
“In this accessible and lively book, Tetlock and Gardner recognize the centrality of probabilistic thinking to sound forecasting. Whether you are a policymaker or anyone else who wants to approach decisions with great rigor, Superforecasting will serve as a highly useful guide.”
—Robert E. Rubin, Former U.S. Treasury Secretary
“How well can we predict the future, really? There is no better way to answer that question than to read this book. You will come away disillusioned about the ability of experts, but also enlightened about how the best forecasters do it—and maybe even hopeful about your own prospects.”
—Tyler Cowen, Director of the George Mason University Mercatus Center and author of Average Is Over
“For thousands of years, people have listened to those who foretold the future with confidence and little accountability. In this book, Tetlock and Gardner free us from our foolishness. Full of great stories and simple statistics, Superforecasting gives us a new way of thinking about the complexity of the world, the limitations of our minds, and why some people can consistently outpredict a dart-throwing chimp. Tetlock’s research has the potential to revolutionize foreign policy, economic policy, and your own day-to-day decisions.”
—Jonathan Haidt, New York University Stern School of Business, and author of The Righteous Mind
“[Superforecasting] shows that you can get information from a lot of different sources. Knowledge is all around us and it doesn’t have to come from the experts.”
—Joe LaVorgna, Bloomberg Business’ Best Books of 2015
“Good judgment and good forecasting are rare, but they turn out to be made of teachable skills. By forcing forecasters to compete, Tetlock discovered what the skills are and how they work, and this book teaches the ability to any interested reader.”
—Stewart Brand, President, The Long Now Foundation
“Philip Tetlock is renowned for demonstrating that most experts are no better than ‘dart-throwing monkeys’ at predicting elections, wars, economic collapses and other events. In his brilliant new book, Tetlock offers a much more hopeful message, based once again on his own ground-breaking research. He shows that certain people can forecast events with accuracy much better than chance—and so, perhaps, can the rest of us, if we emulate the critical thinking of these ‘superforecasters.’ The self-empowerment genre doesn’t get any smarter and more sophisticated than this.”
—John Horgan, Director, Center for Science Writings, Stevens Institute of Technology
“Superforecasting is the rare book that is both scholarly and engaging. The lessons are scientific, compelling, and enormously practical. Anyone who is in the forecasting business—and that’s all of us—should drop what they are doing and read it.”
—Michael J. Mauboussin, Head of Global Financial Strategies, Credit Suisse
“[Superforecasting] highlights the techniques and attributes of superforecasters—that is, those whose predictions have been demonstrated to be remarkably accurate—in a manner that’s both rigorous and readable. The lessons are directly relevant to business, finance, government, and politics.”
—Peter Orszag, Bloomberg Business’ Best Books of 2015
“There isn’t a social scientist in the world I admire more than Phil Tetlock.”
—Tim Harford, author of The Undercover Economist
“From the Oracle of Delphi to medieval astrologers to modern overconfident experts, forecasters have been either deluded or fraudulent. For the first time, Superforecasting reveals the secret of making honest, reliable, effective, useful judgments about the future.”
—Aaron Brown, Chief Risk Officer of AQR Capital Management and author of The Poker Face of Wall Street
“Socrates had the insight in ‘know thyself,’ Kahneman delivered the science in Thinking, Fast and Slow, and now Tetlock has something we can all apply in Superforecasting.”
—Juan Luis Perez, Global Head of UBS Group Research
About the Author
Philip E. Tetlock is the Annenberg University Professor at the University of Pennsylvania and holds appointments in the psychology and political science departments and the Wharton School of Business. He and his wife, Barbara Mellers, are the co-leaders of the Good Judgment Project, a multi-year forecasting study. He is also the author of Expert Political Judgment and (with Aaron Belkin) Counterfactual Thought Experiments in World Politics.
Dan Gardner is a journalist and the author of Risk and Future Babble: Why Pundits are Hedgehogs and Foxes Know Best.
با وجود اینکه هنوز بسیاری از کتابخوانها [ی حرفهای] ترجیح میدهند از کتاب چاپی برای مطالعه استفاده کنند ولی شمار کتابخوانهایی که بهتدریج از کتاب الکترونیک به عنوان مکمل یا منبع اصلی مطالعه استفاده میکنند کم نیست. فارغ از نوآوریهای جالبتوجه در زمینهی کتابخوانهایی همانند Kindle کمپانی آمازون، امکان و قابلیت نرمافزاری ساده، کارآمد و در دسترس مطالعهی کتاب با فرمت ePub از نظر بسیاری از کتابخوانها دور مانده است؛ بر اساس تجربهی مستقیم ما، شاهد بودهایم که بسیاری از افرادی که به صورت حرفهای به دنبال کتابهای زبان اصلی برای مطالعه روی کامپیوتر، تبلت و موبایل خود هستند با فرمت ePub آشنایی درستی ندارند.
پر واضح است که لمس کتاب بهصورت فیزیکی و بوی خوش کاغذ تجربهای لذتبخش و بیمانند است که همچنان در بین کتابخوانهای حرفهای در سراسر دنیا هواداران بسیاری دارد. البته، وقتی یکی از دغدغههای کتابخوان سهولت مطالعهی کتاب تحت هر شرایطی باشد اینجاست که نیاز به استفاده از کتاب الکترونیک حس میشود. با توجه به ویژگیهای مناسب کتابهای الکترونیک با فرمت ePub نگرانی ضعیف شدن بینایی و خستگی چشم بر اثر نگاه مستقیم به صفحهی نمایش تا حد بسیار زیاد و قابلتوجهی کاسته میشود.
کتاب الکترونیک با فرمت ePub این قابلیت را به خواننده میدهد تا بتواند رنگ زمینه، نوع فونت و سایز فونت را برای مطالعهی کتاب خود انتخاب کنند. همچنین خواننده این امکان را دارد که روی نوشته یادداشت بنویسد، جملهای را هایلایت کند و یا صفحه یا صفحاتی از کتاب را بوکمارک کند.
خوشبختانه نرمافزارهای کتابخوان الکترونیکی رایگان بسیاری وجود دارد که از فرمت PDF و ePub پشتیبانی میکنند. این کتابخوانهای الکترونیک قابل نصب روی انواع موبایلهای اندرویدی، آیفون، لپتاپهای ویندوزی و مکبوک است.